Maximizing Your 30-Second Commercial

To effectively grow your business, your core message must be consistent, strategic, and focused.

We all hear . . . get out there and network! Why and how are you investing your time and energy in creating, maximizing, and reflecting upon your 30-second commercial? 

Through the "Maximizing Your 30-Second Commercial" Quest, individuals will have the opportunity to craft their 30-second commercial based upon their WHY, business/sales goals, target market, and competitive edge with a focus on these results and outcomes: 


  • Exploring and implementing strategies for making introductions with 30-second commercials
  • Sharing WHY you do WHAT you do and HOW you do it with WHOM
  • Creating a Call to Action to gain favorable attention and focus on results
  • Engaging in a 1-hour Coaching Call to share and reflect upon your 30-second commercial
  • Scheduling one-on-one meetings to develop relationships and increase sales
  • Documenting networking and sales success

If you are an entrepreneur, business owner, commissioned professional, direct sales consultant, or network marketer, this Quest is for YOU! How would you like to be confident, clear, and concise when sharing your 30-second commercial at networking events?

As you advance through this 7-step process, you'll be prepared to make introductions and gain favorable attention with a focus on sharing your value and differentiating yourself from your competition, AND ultimately, provide the opportunity for customers to buy and/or clients to engage.

Along with documenting your progress in your Journal, you will have the opportunity to engage in the online Community to share ideas, ask questions, and most importantly, communicate your 30-second commercial to potential customers, clients, and/or referral partners participating in this Quest.

During our Coaching Call we will optimize your commercial and create your strategy to maximize opportunities.

You will receive a "Networking Strategies for SUCCESS!" one-pager and a "Monthly Networking Plan & Sales Documentation" tool to plan and track your networking and sales success.

Choose to participate and strategically develop and share your core marketing message to drive success!

"Maximize Your 30-Second Commercial" for an Investment of $97.00 today to increase your sales!

Lisa L. Heintzelman, M.Ed. is the President of Illuminations Consulting, founded in April 2000.  She is an expert facilitator and business coach with a focus on achieving success through lifelong learning and continuous quality improvement.

After graduating on the Dean’s list from Harrisburg Area Community College in Early Childhood Education, Cum Laude from Elizabethtown College with a Bachelor of Science degree in Elementary and Early Childhood Education, Lisa obtained her Master’s degree in Educational Administration from Temple University.  

In 1999 Lisa was named Sallie Mae’s First Class Teacher of the Year for the state of Pennsylvania. She has been on the adjunct faculty of Bloomsburg University of Pennsylvania, Elizabethtown College, Harrisburg Area Community College, and Penn State University.

Lisa celebrates her passion of being a business success consultant with a focus on efficiency, effectiveness, and productivity, facilitating workshops and success processes, while coaching individuals and teams to ultimately Optimize Your SUCCESS!

The Journey . . . “Success is a journey, not a destination.” My journey started at the age of two when I told my mom, “I will do it mine own self!”

I am inspired to pursue my passion for lifelong learning and live my vision to “talk-the-talk and walk-the-walk” while maximizing individual, team, and organizational potential as a business coach. 

Because “Applied Knowledge IS Power!”, we must bridge the gap between education, workforce, business, and entrepreneurship. The Illuminations Consulting Success Processes provide opportunities for individuals, teams, and business owners to apply knowledge and sustain success.

I would not be where I am today without having the opportunity to learn from leaders and mentors who continually inspire and challenge me. Thank you!       

How are you investing your time and energy in activities to achieve the results YOU desire? 

Work Smart . . . Achieve Results . . . Celebrate Often!    

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  • 7 Levels
  • Coaching By Lisa Heintzelman
  • Community Support

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